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The Biggest Marketing Changes on the Rise in 2021 and Beyond

The business world has changed drastically during the past few years and much of this has been attributed to the rapid pace of technological advances. In the past, people used to turn to radio or TV commercials to learn

The Google 3-Pack is the Ultimate Goal

In today’s era of digital marketing, local search engine optimization (SEO) is critically important. Search engines such as Google have noticed that many people are looking for local results that are close to their physical

COVID Is Speeding Up Marketing Strategies, Including Pay Per Click

The COVID-19 pandemic has had a massive impact on all sectors of the economy and this includes the world of digital marketing. While some businesses have temporarily closed, the pandemic has actually sped up some pay-per-click

What is Bingbot and How Does it Work?

Digital marketing is one of the most important parts of business today. With so many people turning to the internet to help them find products and services, it is critical for companies to have a strong online presence. This

Web Development Evolving in 2020

2020 marks not only a new year but a new decade as well. This has many people who work in the world of development taking a pause and thinking about how much the world has truly changed during the

SEMrush Is Providing Free Access During The Pandemic

It is difficult to escape news of the COVID-19 pandemic and it is having a massive impact on the entire economy. This includes marketing, specifically digital marketing, and is making it hard for businesses to stay afloat. Now,

Major Movement in Pay Per Click (PPC)

While it isn’t easy to predict the future, technology has drastically impacted nearly every industry. This includes the world of digital marketing, particularly pay per click. It is challenging for people to stay on top of

Google Analytics Reports Everyone Must Know

Those who have experience with digital marketing and search engine optimization (SEO) have likely explored Google Analytics reports at some point in the past. These reports are important because they provide a wealth of

The Importance of Regular Pictures and Videos for Digital Marketing

Search engine marketing (SEO) is a critical part of marketing today. The goal of SEO is to help businesses have their websites rank as high as possible on the list of search results. Because most people stick to the

The Importance of Local SEO

Without a doubt, search engine optimization (SEO) is one of the keys when it comes to modern marketing, particularly digital marketing. Furthermore, SEO has grown so much that there are now multiple subsets of SEO, all of which

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