Tips to Getting Hits on Your Website and How to Convert!

Generating traffic to our websites is one thing. Converting the visitors into customers is another. According to Google, consumer behavior is very important to understand before we can move forward with marketing strategies.

Top 5 Ways Demographic Trends Change The Way We Search

When was the last time you randomly searched “carpet cleaner” with spotless floors? Search engines are the most direct indication of product interest. But unfortunately, predicting search patterns can be

What Does the Core Update Mean for Your Search Marketing Program?

Google’s January 2020 Core Update has rolled out recently, and the updated algorithm is expected to affect search results across the globe. What do you need to know about the changes, and how might they affect your search

Why Every Business Needs a Website in 2020

In the past, the excuse for not having a website was that they cost too much. Now for a reasonable fee, you can create an attractive and unique website for your business. The more modern excuse is being on

Smart Strategies For Successful Link Building In 2020

Link building is an important part of a successful SEO plan, essential for ranking high on internet search results. Effective link building mimics many of the commonsense rules of human interaction. Of course, you have to please

Web Analytics Predictions for 2020

As the calendar rolls over to not only a new year but also a new decade, people are reflecting on the past and trying to predict what the future holds. This is just as true for web analytics as

How Does SEO Work and Why Does it Matter?

Technology has left no part of the economy untouched and has led to the development of SEO. Now, when people are looking for a product or service, they move to the internet. For businesses that want to attract customers

How to Improve Website Navigation

Website navigation matters; however, it is frequently overlooked. High-quality website navigation is beneficial for both users and search engine optimization (SEO) purposes. When website navigation is done properly, it is easy

The Role of Predictive Analytics in Today’s Marketing World

Predictive Analytics: It’s an impressive term with impressive power. But savvy companies have actually been using it for years. Anytime you’ve given a cashier your phone number or email address, you’ve been

Optimizing Your Site for Voice Search

  Who’s Using Mobile Voice Search? If you own a smartphone, you’re probably using voice search through such conveniences as mobile personal assistants. There’s an age breakdown of who’s using what. It

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