Electrifying Your Electrical Business: A Local SEO and Google Ads Guide

Search Engine Optimization

Energize Your Electrician Business

Welcome, electricians! If you are here to learn and generate revenue from Google for your business, you have come to the right place.

We understand your industry, whether its retail or commercial. It’s all about local customers and what keywords they use to find you on Google. We’re here to show you how Local SEO and Google Ads can be the force behind your growth.

What are the Different Digital Marketing Options for Electricians?

Let’s start by shedding light on the most important typesl:

  • Organic Search: This is the “free” way to appear in search engine results. It’s all about optimizing your website in order to rank higher in organic listings. Think below google maps where you see website listings with titles and descriptions. 
  • Google Ads: Paid advertising on Google where you bid on keywords to display your ads in search results.
  • Local SEO: This is the secret sauce for electricians. It’s about ensuring your business shines in local search results and Google Maps.
  • The Power of Branding: Branding creates recognition and trust, but it takes time to resonate with your audience.

Understanding How Users Search for Electricians is Crucial:

  • Local Searches: Many users search for your services with location-specific queries, such as “electricians near me.”
  • Google Maps: Showing up on Google Maps is even more important for an electrician because Google tends to put Maps listings up front and center. 
  • Review and Social Score: Users rely heavily on reviews and social signals to judge your credibility. Google also uses this as a signal in their algorithm. We don’t know to what extent, but it matters. 

How Can I Get My Electrical Business Website to Rank in a Google Search?

As you know, your website plays a massive role in how Google ranks your website. Here’s how your site ties into Local SEO, Google Business Listings, citations, and backlinks:

  • Website Optimization: Make sure your website is user-friendly, mobile-responsive, and loads quickly. There is more detail to this, but this is a good place to start. Use tools like Ahrefs, Semrush and the most important Google Search Console. 
  • Google Business Listing: Your Google Business profile is arguably your most important asset. Complete it fully, including your business hours, services, and photos.
  • Citations: Consistent business information across various platforms (citations) is a powerful ranking factor. Citation examples are directories like Yelp and Yellow Pages. Focus on the major directories, and also local city sources like chamber of commerce and etc. 
  • Backlinks: Earning links from other authoritative websites to yours signals your credibility to Google.

Tracking ROI: Call and Lead Tracking

Figure out where your business is coming from and track your ROI:

  • Medium and source: Report on which marketing tactics are generating the most calls and leads. Google Organic, Google Paid, Facebook Social, Bing Organic and etc. 
  • Measuring ROI: With Callrail you can track both emails and calls. You know how many emails and calls came from what source, and you also have their contact information so that you can look back and see who turned into a paying customer. 

Do You Need To Hire a Professional Local SEO?

Local SEO and digital marketing can be daunting. SEO experts have the experience to efficiently get you moving in the right direction.  They can streamline the process and deliver results fast, allowing you to focus on what you do best. Its all about return on investment at Inbound.inc, give us a call for a free review of your current SEO health by a local SEO expert

Ready to Level Up?

If you’re ready grow your business with Local SEO and Google Ads, Inbound SEO and Google Ads Agency is here to help. We offer affordable monthly services with no long-term contracts. Contact us today and speak to an SEO expert right now. For free.


Get Started Here


Based on 11 reviews
powered by Google
Keith Nichols MDKeith Nichols MD
15:10 16 Aug 22
I could not recommend Waqid and Inbound SEO and Google ads agency more Highly. They are absolutely the SEO experts. They have done a fantastic job rebuilding our website And we have already seen a significant increase in traffic. Their customer service is outstanding and we could not be more pleased with the services they are providing.
Jim MotenJim Moten
15:50 06 May 22
The best SEO company I've ever come across, they work hard to ensure that everything will go smoothly on my website. I'm satisfied with their work so far. Great team!They bring an impact in my business and also bring my website on the top of google search, thanks! they see and come to my website now.Thanks Q and staff!!
Mark ZumanMark Zuman
00:24 15 Jan 21
Waqid and his team at Clicked Solutions are amazing, they offer the best SEO and Google AdWords PPC management. Very honest, responsive and they deliver! Look no further if you want to excel in today’s digital world!
Nick SaliyaNick Saliya
23:03 12 Nov 20
Great quality marketing company. Amazing at SEO, PPC and online business strategy. Loved working with Waqid and everyone at clicked solutions. Always supportive of our business goals and helping their clients.
Steven GerkerSteven Gerker
23:36 17 Oct 19
Waqid and his team know their stuff, would recommend this company to anyone in search of assistance with SEO, PPC, and making sense of all the data!
Paul CannonPaul Cannon
22:21 04 Jul 18
Waqid at Clicked Solutions is very good at what he does. He took the time to explain the hows and whys that mystify SEO so that I could understand it. He stays on top of changes and updates to search engine algorithms to ensure his clients are using the most current and accepted practices. I also like that Clicked Solutions is willing to try out new types of online marketing and find ways to track the data so that the real value or lack thereof can be identified. Thank you for all of your help, Waqid & Jennifer!
F MannF Mann
03:53 08 Jul 17
Clicked Solutions has been handling my pay per click campaign, SEO and website creation and changes to my website for 7 years. Waqid knows what he is doing! My results are consistent. He can tract results down to the recorded phone call of my staff talking to the prospective new clients when they call in. If there ever is a problem, he can figure out what the issue is right away. I had a different person handling my account before Waqid and he that individual was not able to do that. I have been successful in my business as result of the hard work that Waqid and his staff and done on my behalf. I highly recommend Clicked Solutions for your internet advertising needs in whatever industry or service business that you are in.
Holli PalmerHolli Palmer
18:19 04 Nov 14
Waqid and the staff at Clicked Solutions are amazing. They have done a phenomenal job with my web site, my SEO, and my Google campaign. They are always on top of things, and go above and beyond to make sure that they are doing everything they possibly can to increase my business. I would absolutely recommend them to anyone who wants true personal service and a company that actually cares about whether or not they are effective for your company. Holli Palmer

Contact Us

Contact Us