How to Improve Website Navigation


Website navigation matters; however, it is frequently overlooked. High-quality website navigation is beneficial for both users and search engine optimization (SEO) purposes. When website navigation is done properly, it is easy for visitors to find what they’re looking for, making them happy. Furthermore, good website layout also makes it easier for search engines to find what they need, leading to improved visibility. In order to properly construct a website, making it easier to navigate, there are a few practices that everyone should follow.

Keep Website Navigation Consistent from Page to Page

One of the biggest mistakes that people make is using an inconsistent navigation method. Make sure that relevant information is in the same place on every page. For example, the “menu” of the website should show up in the same location on every page. This helps visitors find what they’re looking for. Visitors that are able to quickly move from page to page will be able to process information more quickly. On the other hand, if they need to reorient themselves because every page looks different, this will make them unhappy.

Make Sure Navigation Elements are Clickable

While this might sound obvious, many websites have navigation elements that aren’t always clickable. Many website visitors use the mouse to track what they’re reading on the website. Therefore, as they look through the menu options, the mouse is going to follow their eyes. When they find what they’re looking for, they are going to click on it. This element needs to work. This includes every subcategory that pops out from the menu. This type of easy navigation is critical for the user.

Link Between Content Categories

First, those looking to improve the layout of their website need to make sure to link between various content categories. Try to construct category hierarchies that make sense to the user. For example, a page on “computers” might include information on both desktops and laptops, with links to appropriate products. Then, “desktops” and “laptops” might be further divided by brand. This “top-down” approach will create an easy approach for both users and search engines to follow. Then, add crosslinks to related products, such as keyboards, speakers, and monitors. Construct a logical hierarchy for the user and then cross-link as appropriate.

Add ALT Text to Images and Videos

Images often lead to other pages and function as a clickable link. In order for visitors to know what the image is, and for the image to function properly, ensure it has an ALT attribute along with descriptive text. This is critically important for both the website visitors and search engines that might be crawling through the page.

Improve Website Navigation Easily

These are a few easy tips that everyone can follow to improve the navigation of their website. Improving website navigation is important both for website visitors and for SEO purposes. Those who take the time to regularly improve the navigation of their website will see their traffic increase in the future.

Get Started Here


Based on 11 reviews
powered by Google
Keith Nichols MDKeith Nichols MD
15:10 16 Aug 22
I could not recommend Waqid and Inbound SEO and Google ads agency more Highly. They are absolutely the SEO experts. They have done a fantastic job rebuilding our website And we have already seen a significant increase in traffic. Their customer service is outstanding and we could not be more pleased with the services they are providing.
Jim MotenJim Moten
15:50 06 May 22
The best SEO company I've ever come across, they work hard to ensure that everything will go smoothly on my website. I'm satisfied with their work so far. Great team!They bring an impact in my business and also bring my website on the top of google search, thanks! they see and come to my website now.Thanks Q and staff!!
Mark ZumanMark Zuman
00:24 15 Jan 21
Waqid and his team at Clicked Solutions are amazing, they offer the best SEO and Google AdWords PPC management. Very honest, responsive and they deliver! Look no further if you want to excel in today’s digital world!
Nick SaliyaNick Saliya
23:03 12 Nov 20
Great quality marketing company. Amazing at SEO, PPC and online business strategy. Loved working with Waqid and everyone at clicked solutions. Always supportive of our business goals and helping their clients.
Steven GerkerSteven Gerker
23:36 17 Oct 19
Waqid and his team know their stuff, would recommend this company to anyone in search of assistance with SEO, PPC, and making sense of all the data!
Paul CannonPaul Cannon
22:21 04 Jul 18
Waqid at Clicked Solutions is very good at what he does. He took the time to explain the hows and whys that mystify SEO so that I could understand it. He stays on top of changes and updates to search engine algorithms to ensure his clients are using the most current and accepted practices. I also like that Clicked Solutions is willing to try out new types of online marketing and find ways to track the data so that the real value or lack thereof can be identified. Thank you for all of your help, Waqid & Jennifer!
F MannF Mann
03:53 08 Jul 17
Clicked Solutions has been handling my pay per click campaign, SEO and website creation and changes to my website for 7 years. Waqid knows what he is doing! My results are consistent. He can tract results down to the recorded phone call of my staff talking to the prospective new clients when they call in. If there ever is a problem, he can figure out what the issue is right away. I had a different person handling my account before Waqid and he that individual was not able to do that. I have been successful in my business as result of the hard work that Waqid and his staff and done on my behalf. I highly recommend Clicked Solutions for your internet advertising needs in whatever industry or service business that you are in.
Holli PalmerHolli Palmer
18:19 04 Nov 14
Waqid and the staff at Clicked Solutions are amazing. They have done a phenomenal job with my web site, my SEO, and my Google campaign. They are always on top of things, and go above and beyond to make sure that they are doing everything they possibly can to increase my business. I would absolutely recommend them to anyone who wants true personal service and a company that actually cares about whether or not they are effective for your company. Holli Palmer

Contact Us

Contact Us